Your business card is an extension of your brand, culture and vision. A good business card provides the right information about your business and what you do in a powerful, memorable and meaningful manner.
A business card is more than a marketing tool. It provides a huge opportunity to connect with prospects on a personal level. That’s why it’s important to ensure your business card has all the right information.
Here are the top 10 things to include on your business card.
Your logo should be prominently visible on the business card. Avoid adding text too close to the logo. Use ample white space to allow some breathing space.
Your brand name is an important piece of detail to include on your business card. Give due consideration to the size and placement for maximum impact.
If your business has a slogan or tagline, make it part of your business card. If you don’t have one, create a one-liner that succinctly describes what you do.
Your name and title
Add a personal touch by adding your full name along with your job title. You can even include a headshop if it’s relevant to your industry.
Include your phone number and email address. If you prefer any specific communication method, emphasise it using a larger font size.
If you are a brick-and-mortar business, include your physical address. If you are a virtual business, include your website URL.
Social media handles
If you have an active presence on social media, include your social handles alongside recognisable social media icons. Whether you are on Tik Tok, Instagram or Facebook, it’s a great way to tell your prospects where they can find you.
It’s a good idea to include a map on the back side of the business card. Although this is not mandatory, it’s a great way to improve footfall to your store while building trust.
This interactive feature improves engagement. People can scan the QR code to be directed to your website, a video or a special offer.
A photo has immense power and can elevate your business card to a whole new level. This is especially crucial if you are providing a service or are in the creative industry.
Business card printing in Newcastle
Looking to print quality business cards in Newcastle. Look no further than Metro Repro. We are Newcastle’s leading business card printing service with years of experience. Contact us today for a free quote!
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